Case Studies
PCG has commissioned lots and lots of projects over the years with our clients saying some very kind things about our work, please see testimonials. In helping to illustrate our approach and the associated outcomes for our clients, we are delighted to share the below case studies which are actual ‘Problems to Solve’ PCG received. Should you like to learn more about our approach and / or how we may potentially be able to support your business, please contact us. Finally, we hope you enjoy reading these case studies as much as we enjoyed working on the projects.
How PCG helps publishers outsource their Amazon Marketing Services
Relationships with Amazon are complex and there are also no silver bullets for solving all the challenges it presents. However, optimising your Amazon sales across all titles and over time will have a long-term, powerful, cumulative effect. The Publishing Consultancy Group (PCG) helps by supporting a variety of publishers and an Industry Association in their quest to optimise their performance with Amazon through ‘one-off projects [..]
Building a Sales & Marketing Strategy for a new Open Access Higher Education Portfolio
For the last two years, the Publishing Consultancy Group (PCG) has been delighted to deliver ongoing support to UCL Press.
UCL Press is recognised as one of the leading Open Access (OA) publishers in the world with a mission to achieve maximum global reach for their publications across a range of key research interests, with a particular focus on Arts, Humanities and Social Sciences. [..]
How PCG helps publishers to optimise their performance with Amazon
Relationships with Amazon are complex and there are also no silver bullets for solving all the challenges it presents. However, optimizing your Amazon sales across all titles and over time will have a long-term, powerful, cumulative effect. PCG helps and has been supporting a variety of publishers and Industry Associations in their quest to optimise their performance with Amazon.
Raintree asked PCG to help them understand why their Amazon sales were underperforming and what methods they could use to improve them [..]
Supporting Publishers with Design and Optimisation of their Distribution and Sales
PCG are often asked to commission reviews which help publishing businesses to understand the domestic and international distribution and sales channel options available to them and to make recommendations as to how to improve on their current arrangements.
Distribution arrangements can be long-standing and represent a significant change to a publishers commercial and operational model [..]
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